LAHORE: The Pakistan Fashion Design Council (PFDC) in collaboration with L'Oreal Paris, the world's leading beauty brand, reveal the names of participating fashion designers along with information on their corporate synergies for PFDC L'Oreal Paris Bridal Week 2015 (PLBW) being held in Lahore from September 16-18.
The platform is set to define and present contemporary and traditional Pakistani bridal fashion, while fusing hair and makeup trends to create looks for the upcoming bridal season of 2015-2016.
Designers showcasing at PFDC L'Oreal Paris Bridal Week will represent a diversity of Pakistan's bridal aesthetics across 22 independent labels as full solo shows and capsule shows alike. To this end the 5th PFDC L'Oreal Paris Bridal Week will continue and indeed extend the PFDC's commitment to nurturing new generations of Pakistani design talent. The PFDC's continuation of Bank Alfalah's Rising Talent Show facilitated by their long-term Official Banking Partners is indicative of this. Since its launch with the PFDC, Bank Alfalah Rising Talent Show has positively contributed to the development of Pakistan's emerging design talent, introducing fresh design and retail platforms for the industry. To further this, PLBW 2015 will also witness the introduction of a new showcase, PFDC Introduces: New Bridal Designers: an independent and organic extension of the rising talent showcase. As the name suggests, this PFDC show platform will showcase the work of a selection of newer bridal designers in the industry as mentored and nurtured by the PFDC with each designer creating a capsule collection each featuring eight ensembles.
In terms of designer line, presenting collections at PFDC L'Oreal Paris Bridal Week 2015 are Ali Xeeshan Theatre Studio, Ammara Khan, Asifa & Nabeel, Élan, Fahad Hussayn, HSY, Karma Red, Misha Lakhani, Nickie Nina, Nomi Ansari, Saira Shakira, Sana Safinaz, Sania Maskatiya, Shamaeel Ansari, Republic by Omar Farooq and The House of Kamiar Rokni. Additionally, the Bank Alfalah Rising Talent Show will comprise of four emerging bridal designers: Maheen Taseer, Zarmisha Dar, Faiza Saqlain and Jeem by Hamza Bokhari.